About UP 86 Hing

UP86HING - The True Essence of Hathras. Straight from the heart of India's Hing capital, UP86HING brings you the most authentic and aromatic asafoetida. Rooted in the rich traditions of Hathras, our family business is dedicated to preserving the legacy of purity and quality. Every pinch of our hing promises a potent flavor that will elevate your culinary creations. Taste the heritage, taste the purity. For centuries, the town of Hathras has been synonymous with the world's finest asafoetida. It is a legacy built not in factories, but in the hands of skilled artisans who possess a deep, inherited knowledge of this unique resin. The art of selecting, curing, and compounding hing is a tradition passed down through families, a secret guarded by time itself. At UP86HING, we are proud custodians of this very tradition. We grew up with the distinct, pungent aroma of pure hing in the air, and we are dedicated to preserving the authenticity that makes Hathras hing legendary.

Our Mission Our mission is simple and heartfelt: to bring the true, authentic taste of Hathras hing directly to your kitchen. We are passionately committed to honoring the timeless methods of hing-making, passed down through generations, to ensure every pinch carries the potent flavor and rich aroma it is famous for. We promise to deliver 100% pure and unadulterated asafoetida, free from any fillers or shortcuts. More than just a brand, we aim to be your trusted partner in the kitchen, helping you create joyful and memorable meals that bring everyone together. Our Vision Our vision is to see the rich legacy of Hathras celebrated in homes everywhere. We are building a future where the name UP86HING is an immediate symbol of trust and authenticity, giving home cooks everywhere the confidence that they are using the absolute best. We aspire to carry the story and flavor of our hometown across the globe, establishing "Hathras Hing" as the definitive benchmark for quality. Ultimately, our dream is to become a beloved staple in your pantry—a small but essential ingredient you can always count on, making us a part of your family's daily meals and festive traditions for years to come.

Our Mission & Vision

Our Mission Our mission is simple and heartfelt: to bring the true, authentic taste of Hathras hing directly to your kitchen. We are passionately committed to honoring the timeless methods of hing-making, passed down through generations, to ensure every pinch carries the potent flavor and rich aroma it is famous for. We promise to deliver 100% pure and unadulterated asafoetida, free from any fillers or shortcuts. More than just a brand, we aim to be your trusted partner in the kitchen, helping you create joyful and memorable meals that bring everyone together. Our Vision Our vision is to see the rich legacy of Hathras celebrated in homes everywhere. We are building a future where the name UP86HING is an immediate symbol of trust and authenticity, giving home cooks everywhere the confidence that they are using the absolute best. We aspire to carry the story and flavor of our hometown across the globe, establishing "Hathras Hing" as the definitive benchmark for quality. Ultimately, our dream is to become a beloved staple in your pantry—a small but essential ingredient you can always count on, making us a part of your family's daily meals and festive traditions for years to come.

Our Mission Our mission is simple and heartfelt: to bring the true, authentic taste of Hathras hing directly to your kitchen. We are passionately committed to honoring the timeless methods of hing-making, passed down through generations, to ensure every pinch carries the potent flavor and rich aroma it is famous for. We promise to deliver 100% pure and unadulterated asafoetida, free from any fillers or shortcuts. More than just a brand, we aim to be your trusted partner in the kitchen, helping you create joyful and memorable meals that bring everyone together. Our Vision Our vision is to see the rich legacy of Hathras celebrated in homes everywhere. We are building a future where the name UP86HING is an immediate symbol of trust and authenticity, giving home cooks everywhere the confidence that they are using the absolute best. We aspire to carry the story and flavor of our hometown across the globe, establishing "Hathras Hing" as the definitive benchmark for quality. Ultimately, our dream is to become a beloved staple in your pantry—a small but essential ingredient you can always count on, making us a part of your family's daily meals and festive traditions for years to come.